| For those who
study innovative organizations Reliance Industries
will be a shining example of how innovation is
practised in almost everything that they do. Here
are few things that set them apart:
- "Impossible is an inspiring
word" - Nothing turns on the
leadership at Reliance Industries than this
magical word. Again to quote the Jamnagar
example, it was considered impossible to turn
a barren land into a greenbelt. Today mangoes
grown in Jamnagar are sold in Harrods London.
- "Hands on thinking, hands off
execution." - It is characteristic
of Reliance leadership. They think everything
through and meticulous planning is their hall
mark. When it comes to execution empowerment
delegation down to the last employee in the
chain is clearly demonstrated.
- "First time it is learning.
Second time it is a mistake."
- Mistakes are never frowned upon; instead
they are treated as a learning opportunity.
It is one such mistake converted to learning
that created the world's largest 'Craft Centre'
located at Jamnagar. Cumulatively it has trained
1, 50,000 workmen - electricians, welders,
carpenters.
- "Sense of urgency"
- Reliance speed is legendary now. Reliance
has mastered project management skills and
has made it virtually into a fine art. It
is this sense of speed that restored operations
in record time in Jamnagar, Patalganga and
Hazira after being affected by cyclones and
floods.
- "Think. Anticipate. Be prepared."
Part of meticulous thinking is the ability
to anticipate problems. "Every transformation
initiative will face resistance. It is our
job to anticipate the resistance, take the
responsibility to earn the respect of all
stakeholders to create a win-win business
model."
- "Dreams and Vision are the
most potent fuels in the world."
- This is an unmistakable Reliance hallmark
espoused both by the founder Chairman Sh.
Dhirubhai Ambani and the current Chairman
Sh. Mukesh Ambani. To a question on what would
be his next big ambition Sh. Mukesh Ambani
answered "Rural transformation. Creating
direct employment for half a million people
in rural India. Creating a supply chain that
the world will envy."
- "Measuring success differently"
- Developing a metric to measure how much
money was spent, is just one example of inspiring
people to think and act differently and effectively.
- "Asking the right questions."
- Reliance Leadership excels in asking the
right questions. The company folklore is replete
with examples of deceptively simple questions,
leading on to incredible outcomes. Commonsense
is the bedrock of such thinking.
"Hard work, timely decisions,
speed and ingenuity" says one of the senior
managers of Reliance Industries to sum up what
Reliance is all about.
It is evident that Reliance Industries
is where it is today because of Innovation in
thinking and execution. Given its ambition for
India and its own organization Reliance leadership
has now taken on a major initiative in the innovation
domain.
The leadership of RIL recognizes
that its biggest competitive advantage and differentiator
in the future would be innovation. Innovation
has to become the language, the behaviour definer,
the culture and the soul of Reliance, even more
explicitly than ever before.
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